Here’s what could have gone wrong
Often businesses put all their resources and time into building the product or service but fail to market it appropriately.
Although the product/service may be a life saver, it may not reach its full potential of transforming people's lives
Brand doesn’t have brand voice across all platforms and so lacks authority
Target Audience do not feel heard and understand and therefore can’t trust
Ads do not take into account customer awareness
Lead magnet is not high value
Emails and social media are not used efficiently to increase engagement
Their sales funnel is not persuasive enough
Indoctrination for products/services is not executed properly
Branding and copywriting
Building trustworthy brand, crafting profitable sales funnel, compelling website, memorable email and social media ads...
Brand strategy
Discovering the pain points of your target audience
Analyzing competitors
Designing your positioning strategy to provide a unique solution
Building brand persona, brand voice, brand message
Crafting marketing strategy
Social media marketing
Writing promotional, educational, entertaining posts and captions
Using Call-to-Action to increase likes, shares and comments.
Building brand reputation which is coherent to the brand persona and brand voice.
Website copy
Homepage that shows your authority and expertise
About page that conveys your story that relates to your audience
Service page that persuades them to make a purchase.
Launch funnel
Crafting ads different customers awareness levels
Designing a supper crispy landing page to give high value free product
A sequence of 8-10 campaign sales email to indoctrinate your prospect about your launch and kill the objections.
And finally a sales page that pays you well
Email Marketing
Auto Responder emails
Indoctrination sequence
Content email
Sales sequence
Abandoned cart emails
Re engagement emails
Affiliate emails
Lead Magnet
Diagnose problems for free
Give away high value guide/ checklist
Provide a surface level problem
Share the what and why of the problem
Convince people that priced product is invaluable
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Having learnt copywriting from the geniuses of the day I realised that people don't buy what you sell, they buy solutions and stories.
That’s why I build Appryze Copy. My vision behind building Appryze Copy is to help personal development brands reach all their potential audience and transform as many lives as possible.
Together with your brand and my copy we can add value to peoples life
About Appryze Copy
Next steps
After you reach out to me, we have a friendly discovery call to know more about your business and your unique copy needs and make sure our goals match.
An email to confirm the goals that needs to be achieved, deliverables, price, timeline and statement of work and initial invoice
The total price depends on your business and needs.
A branding call to understand your brand voice, mission, USP, brand tone and messaging
Then we strategize and build the copy to reach your goals and frame your deliverables within the timeline.
You will receive the progress on every step of developing the copy.
We can go through two rounds of draft